Hi all hope your well and not too cold with all this snow, the other day I was privileged to attend a webinar run by Lee McIntyre. In this webinar he talked about starting a web business in three simple steps:
- Finding an offer – finding or creating a product to give away.
- Building your conversion system – Creating a Squeeze Page System.
- Getting traffic – Driving traffic to your page.
So I thought I’d look at these three in more detail…………………………
Finding or creating an offer to give away
This is the first part of your system, to find a product or create one to give away. Out of the two finding a product is a lot easier than creating one but……. if you create one it will be unique and no one else will be promoting it. So how do you find out what sort of products people are looking for? well first of all you have to think what areas people are looking in, this is also known as a niche. The niche that you go for has to be what is known as ” Evergreen” i.e. the information will never go out of fashion……..and the three main evergreen niches are:
Within these main niches are what is called sub niches i.e.
- niche health-sub niche weight loss,
- niche wealth-sub niche make money,
- niche lifestyle-sub niche self improvement
After that you can then ” drill down” even further if you want to, the trouble is some of the niches are too broad so you may have to look a little deeper to find a sub niche to go into, i.e. weight loss for busy mothers, or making money ideas for students
Once you’ve decided what niche you’re going to go into the next thing to decide is what to promote, now I could start talking about Keyword research and web trends etc……. but I’ve found the easiest thing to do is go to places like Clickbank, Amazon and even Ebay and see what people are searching for and buying.
One of my favorite is Clickbank, just log on go to the Marketplace and look down the left hand side at all the categories these are all niches and sub niches……………..
Go to Amazon and click on the drop down menu at the top, again you’ll find a list of categories, all potential niches. visit Ebay and look down the left hand side at the categories all possible niches.
Another good site for possible niches is dummies.com if you go to this site again down the left hand side is a list of categories, and, you’ve guessed it………………all possible niches. So as you can see there a lots of sites you can go to to look for potential niches and sub niches.
Once you have found a niche you’d like to enter, how to you find a product to give away? Well there are lots and lots of sites on the internet where you can obtain E-Books, Software and video’s with ” Giveaway Rights” that you can give away. Just go to Google and type in ” Free PLR Products” and you will get a long list of sites where you can download products to give away.
Once you have decided on your niche and found a product to give away, the next thing is to build your conversion system or squeeze page……….and that’s what we’ll be looking at next time,
Until then, take care